Our company supports the global expansion of valuable products through digital marketing, app development, and overseas M&A.
Over 20 countries
Over 30 projects
More than 5languages
Within 24 hours
Extensive track record
Comprehensive training programs
We support companies aiming for global expansion by leveraging our expertise in digital marketing, app development, and international marketing.
Our strength lies in our ability to deliver value to the world by scaling Japan-originated products globally.
Using our proven strategies and global network, we continue to offer competitive services through overseas marketing, app development, and strategic partnerships.
At HARS GLOBAL, we utilize our specialized knowledge to meet diverse client needs, helping companies grow their businesses through effective marketing support.
Through regular advisory support, we help clients formulate mid-to-long-term digital marketing strategies and KPI planning, as well as define business objectives.(*Includes in-house support)
We deliver high-quality marketing services not only in Western developed nations, but also across BRICS, Southeast Asia, and Oceania. In addition to advertising placements, we provide localization, social media management, and SEO/ASO support—offering regionally optimized strategies to drive effective marketing outcomes in each market.
Born in 1988 in Mie Prefecture, Japan. Graduated from Tokyo University of Science, Faculty of Science and Technology.
Joined Macromill, Inc.
Later worked in advertising agencies and mobile game development companies, focusing on app marketing.
In 2018, joined Bushiroad Inc., where he contributed to establishing the in-house app marketing department.
After serving as Deputy Director of Public Relations, he moved to Singapore in September 2021.
Appointed Head of Mobile at Bushiroad International Pte. Ltd.
Presented at CEDEC, AdTech Tokyo, Abema Prime, and others. Earned an MBA from Bond University.
In December 2021, published “The Easiest App Marketing Textbook” from Impress Publishing, which reached No.1 in its category on Amazon.
In May 2024, founded HARS Global Pte. Ltd. in Singapore to offer app marketing consulting and agency services.
He continues to write marketing-related articles and deliver lectures.
Since 2015, he has led mobile game marketing and publishing efforts.
Managed a marketing budget exceeding 1 billion yen across multiple titles.
His scope includes marketing strategy planning, user acquisition, influencer campaigns, SNS promotion, community management, app store optimization, and reporting.
He also oversees PL (Profit & Loss) management, cross-border localization, and global publishing across various platforms.
We handle internet advertising placements and campaign management for global marketing initiatives.
By running the PDCA cycle in alignment with KGIs, we deliver performance-driven ad operations.
We boost app rankings in each region by optimizing meta keywords, icons and screenshots, maximizing organic installs on a global scale.
We support app development—including multilingual and localization needs—by selecting the most suitable development partners based on your project’s plan and budget. We provide comprehensive direction throughout the development process.
To support app development compatible with global markets, we partner with high cost-performance developers to match your needs—whether for game or non-game apps.
We help manage the project smoothly, from avoiding trouble to ensuring timely delivery.
At HARS GLOBAL, we provide comprehensive support for overseas mergers and acquisitions to help our clients gain a competitive edge in the global business environment. Our mission is to unlock the full potential of your business by delivering strategic and effective M&A solutions tailored for companies aiming to grow in international markets.
Our M&A advisory services specialize in IT and mobile-based businesses, offering deep insight and experience in these fast-evolving sectors.
Leveraging our established networks in Japan and Southeast Asia, our seasoned advisors offer strategic guidance to navigate the complexities of cross-border transactions with confidence.
Backed by a history of successful deals, we have earned the trust of our clients through transparent process management and adherence to high ethical standards—ensuring reliability and peace of mind throughout every stage of the M&A journey.
As a result, the advertising strategy proved successful and accelerated product market penetration.
Through this engagement, we successfully optimized ad performance and reduced costs, accelerating the client’s product growth.
Through this engagement, we successfully optimized ad performance and reduced costs, accelerating the client’s product growth.
